
Available now from all UK stockists
THE FOUNDATION
The Foundation from SUQQU conditions the skin to be at its most exquisite best, to lead to a beauty beyond bare skin, with a glow that reaches new heights.
The rich creamy texture is luxuriously dense for enhanced coverage whilst avoiding an overly made-up & heavy impression. With a mesmerizing rich glow and luxurious texture, this latest cream foundation imparts luminescence for a refined glow.

Richer texture for smoothness and refined glow
Containing syrupy oils to the balance the formula and create a luxuriously rich texture, it glides on effortlessly and leaves the skin feeling silky and smooth.
Enhanced coverage and skin adherence, keeps makeup feeling comfortable for hours
In the pursuit of a glowing finish, powders have been added to enhance the lustrous finish without sacrificing richness.
Which results in a refined complexion that offers coverage with a radiant look.
Thanks to a well-balanced blend of fine-grained clay minerals, the foundation stays fresh while tightly adhering to the skin.
It creates a beautiful finish that lasts for hours without smudging.
Three stage glow that transforms over time
From the perspective of creating a beautiful glow that transforms over time, rather that hiding sebum that develops, The Foundation mixes with it and elevates it into a lovely lustre.
A beautiful, long-lasting finish is achieved by making the skin radiant, allowing individuality to shine through.
THE FOUNDATION
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Discover your perfect ‘personal’ shade with ease from 24 exquisite colours
There are 24 shades to choose from, split over 3 different undertones, to cater to a variety of needs and individual styles.
Impressions
I love THE FOUNDATION because it's really hydrating and leaves a gorgeous velvety texture on your face. I love that it is diverse in the sense of it comes in 24 fantastic shades and the colour matching for darker skin tones is on point!
- Pauline BriscoeI
first discovered SUQQU and THE CREAM FOUNDATION in 2020 and since then have not strayed from it or the brand. The formulations are sophisticated and elegant, sitting on the skin comfortably for hours without ever masking or appearing heavy. The new THE FOUNDATION has to be my star product.
- Morgan Fargo
SUQQU have yet again blown me away with how innovative they are with making foundations that feed your skin with ingredients whilst creating a luminous and even coverage. The new foundation “THE FOUNDATION” takes over from the classic much loved creamy THE CREAM FOUNDATION
- Patsy O'Neil

Luxuriousness that envelops the skin, formulated with 13 Japanese beauty ingredients*
The rich cream contains ingredients exclusively sourced in Japan, meaning there is greater transparency of their origins.
*Aloe Barbadensis Leaf Extract, Camellia Sinensis Leaf Extract, Hydrolyzed Silk, Angelica Keiskei Leaf/Stem Extract, Olea Europaea (Olive) Leaf Extract, Prunus Yedoensis Leaf Extract, Camellia Japonica Seed Extract, Angelica Acutiloba Root Extract, Hibiscus Esculentus Fruit Extract, Citrus Junos Peel Extract, Pyrus Malus (Apple) Fruit Extract, Laminaria Japonica Extract, Alpinia Speciosa Leaf Extract
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